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OUR STORY

A one year sabbatical trip in 2016 gave our founder the opportunity to explore fascinating new cultures, meet inspirational people and capture on her camera the incredible beauties our planet has to offer. Upon her return she decided to combine her passion for travel photography with her love of sea and sun, in a swimwear brand with a mission to elevate the importance of open-mindedness and multiculturalism in life and fashion. Boogaloo is all about diversity and exploration beyond our comfort zone, and we're super into it! Even our name represents a fusion of rhythms and cultures that became popular in the US music scene, back in the 1960s.

To make our pieces we incorporate the finest and softest Italian fabrics with our own travel photography. The production magic is happening in sunny Greece. We think it's pretty cool (and necessary) to have a positive impact on the planet, so we decided to use digital printing, instead of the traditional textile printing, which significantly eliminates waste. As the next step we're looking forward to introducing more sustainable fabric options. 

 We’re all about inspiring women to embrace
their curiosity and explore beyond.

Moved by the beauty of diverse environments and cultures we created a brand that embodies our ideology for self-exposure, exploration and empowerment. We're open-minded, daring and full of positive energy; you'll never find us stiff or standard. We believe our travels and photography are the greatest inspiration and we want to stimulate your curiosity with everything we do. Eventually, it's our desire to give you the confidence to wear our bold pieces and enjoy the time out of your comfort zone.

COME AND BE A PART OF OUR WORLD AT @BOOGALOO.SWIMWEAR

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